IHG Hotels and Resorts is celebrating its Holiday Inn Express brand surpassing 3,000 open properties worldwide.
The budget brand was launched in 1990 by then owner Bass, and now offers more than 300,000 rooms in 2,100 cities.
The Holiday Inn Express pipeline of nearly 650 properties accounts for nearly a third of IHG global pipeline, with forthcoming hotels including the Holiday Inn Express Rome Airport.
Recent additions include the Holiday Inn Express Dusseldorf Hauptbahnhof – which at 455 rooms is the brand’s largest property in Europe – and the Holiday Inn Express Nice Grand Arenas, which forms part of a dual-branded complex in the southern French city.
To celebrate the milestone IHG is giving away 300,000 IHG Rewards points to the winning social video submission on the subject “Why you love Holiday Inn Express”. A further ten submissions will each receive 3,000 points.
The competition is only open to US residents, for submissions posted during December 2021 – more information can be seen here.
Commenting on the news Stephanie Atiase, vice president at IHG Hotels and Resorts and global brand head for Holiday Inn Express, said:
“Holiday Inn Express was created to challenge the travel industry with a belief in the power of simple, smart travel. Our owners benefit from strong occupancy levels, our purposeful contemporary design and strong performance that continued throughout the pandemic.
“Now, after developing strong guest loyalty, we mark a significant milestone with more than 3,000 hotels across 50 countries with dedicated hotel colleagues passionate about service.
“As we look to the future and welcome a new generation of travellers, we’ll continue to deliver a great sleep experience, our beloved Express Start breakfast while also innovating in ways that matter the most to our customers.”