In its latest round of expansion, the low-cost airline will offer flights to Miami and Key West in Florida, as well as Los Cabos in Mexico and Guatemala City for the first time.
Jetblue plans to launch services to four new destinations in the first half of next year. Nine new routes will connect Miami and Key West in Florida, Los Cabos in Mexico, and Guatemala City with the carrier’s home markets of Boston, Los Angeles, and New York.
The two Florida cities have long been left out of the airline’s network. Miami is the busiest US airport Jetblue does not currently serve and will complement its hub in the neighbouring Fort Lauderdale, according to the airline.
Scott Laurence, Head of Revenue and Planning at Jetblue, said:
“This year has pushed us to find new ways of operating our business and we’ve adapted at a pace we’ve never seen before, pivoting our network in response to changing customer demand.
“We’re continuing to play offense to bring in cash revenue and support our business recovery. These network additions help fine-tune our geography in ways that make sense in today’s market.”
Jetblue plans to launch 24 new routes overall in the first half of 2021 as it explores non-traditional city pairs. Of the new routes to Florida and Latin America, its service between Miami and Los Angeles will feature the revamped Mint business class.
Daniella Levine Cava, Mayor of Miami-Dade county, commented:
“Jetblue’s historic launch into Miami-Dade county with up to 14 daily flights is great news for our families, tourism industry, and business community, as we work to help our economy rebound from the pandemic.”