Skyteam, a global alliance of 20 member airlines, is upgrading its services to meetings and events travel organisers as it reaps a steady increase in business for its Global Meetings product.

Global Meetings will see more user-friendly bookings, readily available information for planners and a dedicated platform for travel organisers.

A new look to the web page will offer a more easy-to-read table summarising member airlines’ operating services to the chosen destination on the required date of travel with a range of prices so attendees can choose an option that best suits their needs.

There will also be updates to a “benefits at-a-glance” welcome page for attendees including more detailed information about the benefits of booking travel via Global Meetings.

“The take-up of our Global Meetings product has increased 18 per cent year-over-year with a number of high-profile organisations choosing Skyteam as their preferred alliance partner for their international events,” said Edward Hollo, Skyteam’s commercial development manager.

“Our innovative approach means we have developed a product tailored to every aspect of the meetings industry in terms of size, network scope and value,” says Hollo.

Global Meetings was launched in 2013 to serve small and larger-scale events and covers the alliance members 1,062 destinations across Asia, Greater China, North and Latin America, the Caribbean, Europe, Africa and the Middle East.

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Martin Donovan