Element brand makes Southeast Asia debut

5 May 2017 by Craig Bright
Element Kuala Lumpur lobby

Marriott International’s eco-themed Element Hotels brand has opened its first property in Southeast Asia – the Element Kuala Lumpur.

Located in the city’s Ilham Tower along Jalan Ampang, Element Kuala Lumpur is claimed to be the tallest eco-conscious hotel and has been developed with numerous “green” features, such as a rainwater harvesting system, indoor air quality CO2 monitor and energy-efficient LED lighting.

“Element Kuala Lumpur marks an important milestone for the brand as the first in Southeast Asia,” said Rivero Delgado, Marriott International’s market vice president for Singapore, Malaysia and The Maldives. “We are thrilled to introduce our 14th brand to Malaysia and specifically to Kuala Lumpur, a city that perfectly embodies the qualities of the Element brand – alive, smart and balanced.”

A total of 252 rooms with spa-inspired bathrooms are available at the new Element. These include 132 studio units, along with one-, two- and three-bedroom suites that also come with kitchenettes. Layouts are open plan and furnished with outdoor-inspired décor, while daylight glare control enables guests to control the natural light levels that come into the room.

Skyline Studio, Element Kuala Lumpur

“The residentially styled suites give more space for guests to live their life and to find balance while on the road, plus Element Kuala Lumpur offers endless healthy options for travellers such as the Bikes-to-Borrow programme,” said Mike Fulkerson, Marriott International’s vice president of brand and marketing Asia-Pacific. “No matter how long a guest stays, whether it’s a few days or a few weeks, Element Kuala Lumpur ensures that time away from home doesn’t mean time away from life.”

Food and beverage facilities offer healthy options such as smoothies, fruits and granola as part of the Rise breakfast at Trace restaurant on the 40th floor, while at night cocktails and international cuisine are offered. Fresh produce can also be delivered direct to guests’ rooms for preparing their own meals (private chefs are also available for in-room meal preparation).

In addition to the hotel’s Bikes-to-Borrow programme, the hotel also offers scheduled yoga and Zumba classes, as well as a fitness centre and indoor swimming pool.

Launched by Starwood Hotels and Resorts prior to its merger with Marriott International, the Element Hotels brand is set to introduce a number of new properties in Asia-Pacific in the coming years. These will include three properties in China between 2017 and 2019.

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