Alitalia has begun offering frequent flyers holding elite status with competing airlines the opportunity to status match to its MilleMiglia programme.
As the Italian airline is part of SkyTeam alliance, only Silver, Gold and Platinum tier members of non-alliance airlines will be matched to Ulisse (SkyTeam Elite), Freccia Alata (SkyTeam Elite Plus), and Freccia Alata Plus (SkyTeam Elite Plus) club tiers respectively.
To qualify, frequent flyers should sign up for the MilleMiglia programme (if not already a member) and send an email to [email protected] with their first name, last name, membership number and a copy of the card in the competing programme. The status in MilleMiglia will be updated five working days after the request email is sent, and the card will be sent a week after the status is reflected.
According to Alitalia's website, the corresponding club tier will be valid through March 31, 2016, unless the status held with the competing airline expires after March 31, 2016, then the equivalent status in MilleMiglia will be valid until March 31, 2017.
The status-matching incentive will be active until December 31, and is part of recent rebranding efforts following Etihad’s investment into the airline and the MilleMiglia programme (see here).
Another Etihad affiliate, Air Berlin, also recently started status matching (see here).
Samuel Chan
