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Alex on... the future for business class within Europe

27 Feb 2013 by Alex McWhirter

Conventional wisdom would suggest that the days of European business class are numbered.

As the budget airlines’ keener pricing enables them to capture more and more executive passengers, the conventional carriers’ business classes appear to offer ever poorer value.

Passengers pay huge sums for little extra onboard comfort and service. What meaningful benefits there are tend to be in terms of preferential treatment on the ground.

To read Alex's blog in full, visit the businesstraveller.com forum.

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