IHG Hotels and Resorts has partnered with Google Cloud to launch an AI-powered travel planner.
The trip planner will be incorporated into the IHG One Rewards mobile app, as part of a revamp that will launch in the second half of the year.
Guests will be able to make requests and receive personalised recommendations from the IHG Travel Planner, with examples including late-night dinner options, and jazz shows near the hotel on a particular date.
The Travel Planner will be developed using Vertex AI, Google Cloud’s AI platform, and Google’s Gemini models.
Jolie Fleming, chief product and technology officer at IHG Hotels & Resorts, commented:
“Working with Google Cloud as an AI innovation partner, we’re making trip planning easier and more interactive for prospective travelers. Our customised travel planner will use GenAI to help people discover destinations among our more than 6,000 IHG hotels across 19 brands in over 100 countries. Soon, guests will use the IHG One Rewards mobile app as a true mobile travel companion to build a full itinerary and book hotels in a few taps.”
Thomas Kurian, CEO at Google Cloud, added:
“IHG is not only reimagining how people travel, but also how people interact with brands. This implementation of generative AI combines Google’s technical expertise with IHG’s commitment to service, raising the bar for how the hospitality industry thinks about guests’ digital experiences.”
