Hyatt Hotel Corporation has announced to open its Hyatt Centric branded hotel in Germany. For this, a new franchise agreement has been signed between SV Hotel and the Hyatt Hotel Corporation.

Expected to open in 2025, Hyatt Centric Altstadt Hamburg will be located on Moenckebergstrasse, one of Hamburg’s most vibrant shopping streets.

Hyatt Centric Altstadt Hamburg will feature 185 elegant rooms and suites, and a roof terrace connected to the restaurant and the hotel bar.

Beat Kuhn, managing director of SV Hotel said:

“With this project, we are continuing the growth strategy in one of the most important and strongest hotel markets in Germany. It is a unique project that we were able to develop in this prominent location with our partner Redevco.

“With Hyatt, we share common values ​​and the understanding that good hospitality can be experienced through the quality of design and service.”

Volker Thamm, director business development SV Hotel said:

“From Redevco as real estate investment manager to Hyatt as franchisor, the real estate development and consulting company CBRE to legal advice from the law firm Hogan Lovells, the cooperation between all parties professionally and efficiently. We can very well imagine developing further projects together. ”

Image credit: Sergison Bates Architetcts, London