Europe’s hotel industry reported an improved performance last month compared to May, but was still at “an all-time low level for a June”, according to data from benchmarking, analytics and marketplace insights firm STR.
Occupancy was down 72.8 per cent to 21.6 per cent in June 2020 compared to the same month in 2019, while Average daily rates (ADR) were down 34.8 per cent to €83.69, and revenue per available room (RevPAR) down 82.3 per cent to €18.11.
STR said that while all three markers were up from May levels, they were still the lowest for any June on record.
The group published individual results for Poland – showing a fall in occupancy of -78.2 per cent to just 17.3 per cent. Switzerland fared slightly better, with occupancy levels down 73.7 per cent to 20.7 per cent.
Last month a revised forecast by STR and Tourism Economics warned that demand for hotels in the US is not expected to reach 2019 levels until 2023.