Accorhotels is opening four hotels at the new Seoul Dragon City development on October 1 as part of what it describes as South Korea’s first “lifestyle hotel-plex”.
The property will feature four of Accorhotels’ brands across three towers, generally operating in the mid-scale range. These include Novotel, Ibis Styles as well as the first Grand Mercure and Novotel Suites properties in the country.
Overall the development will have 1,700 rooms, 11 F&B outlets, 17 meeting rooms and two grand ballrooms. A four-storey Sky Bridge connecting two of the towers will feature a lounge bar, King’s Vacation, which has an indoor miniature swimming pool and performance stage, as well as the private beach club-inspired Sky Beach.
The largest of the hotels by capacity is the 621-room Novotel Ambassador Seoul Yongsan, followed by the slightly smaller Ibis Styles Ambassador Seoul Yongsan, which offers 591 rooms. Both of these are geared towards business and leisure travellers, as well as groups. The 286-unit Novotel Suites Ambassador Seoul Yongsan is focused on longer-stay travellers, while the 202-room Grand Mercure Ambassador Seoul Yongsan is geared primarily towards leisure.
“Korea is a very promising market where the number of in-bound travellers is on a steady rise,” said Jerome Stubert, cluster general manager of Seoul Dragon City. “Grand in its scale, the complex features the widest range of convention space in Seoul, multiple restaurants and bars, and the amazing Sky Bridge. Offering an ideal combination of globally recognised high-standard hospitality and unmatched facilities, Seoul Dragon City is positioned locally, regionally and internationally to be Korea’s global landmark.”