Members of the IHG Rewards Club scheme can take advantage of a host of tailored offers until the end of the year, earning at least 50,000 bonus points.
The promotion is named “The Big Win” and members will receive custom bonus offers of at least 50,000 Rewards Club bonus points or 10,000 miles during the promotional period, between September 1 and December 31. Members will also be awarded 1,000 bonus points or 500 miles for their first night’s stay during this period.
Jim Sprigg, director of database marketing and CRM solutions at IHG said, “Reward programme promotions are no longer ‘one size fits all.’ We created this promotion with each guest in mind, providing a set of offers and rewards tailored for the individual, not for the masses.”
Members must pre-register for the promotion online at ihgrewardsclub.com/win and then stay one night at an IHG hotel to receive 1,000 bonus points or 500 miles.
These members will then receive custom offers to boost their points balance when, for example, staying over a weekend or staying with a different IHG brand.
Members can then track their personal offers and rewards via a new online Rewards Tracker.
All IHG hotels are participating in the promotion, including Intercontinental Hotels and Resorts, Crowne Plaza Hotels and Resorts, Hotel Indigo, Holiday Inn, Holiday Inn Resort Hotels, Holiday Inn Club Vacations, Holiday Inn Express, Staybridge Suites or Candlewood Suites brands.
Scott Carey