News

Uber launches London mid-level car service

12 Jul 2013 by GrahamSmith

Luxury taxi firm Uber has launched a new mid-level car in London that it claims is up to 50 per cent cheaper than a black cab.

Uberx uses cars including a Toyota Prius and BMW 3 series sedan and costs far less than the company's Uberlux limousine service, established in the capital a year ago.

Fares start with a base cost of £3 and then £1.75 per mile, with a £5 cancellation fee.

The upmarket Uberlux service - which utilises chauffeur-driven, high-end vehicles including Mercedes, Jaguars and BMWs - has a base cost of £5 and then £4 per mile, with a cancellation fee of £10.

The Uberx service will cost between 30 and 50 per cent less than the equivalent journey in a black cab, Uber claims.

The company said in a blog post introducing Uberx: "We're merging the value of minicabs with the efficiency and instant gratification of Uber."

Customers book an Uber car using their smartphone. The company's app uses GPS to establish your location and find the nearby vehicle.

uber.com

Graham Smith

Loading comments...
Business Traveller September 2019 edition
Business Traveller September 2019 edition
Be up-to-date
Magazine Subscription
To see our latest subscription offers for Business Traveller editions worldwide, click on the Subscribe & Save link below
Polls