The World Travel Market London 2023 is all set to take place at ExCeL London next month from November 6-November 8.

The travel and tourism-focused event will be 20 per cent larger in 2023 compared to the previous year and has also signed up more than 14 per cent new exhibitors.

They will be a part of the approximately 4,000 exhibitors present at the event.

High-profile participants this year include Eurostar – the high-speed international rail service connecting the UK with mainland Europe. Eurostar Group – formed by the merger of Eurostar and European operator Thalys last year – will be at WTM to showcase its services as well as new branding and livery. “We are excited to be at WTM in 2023 with our new brand for Eurostar, a vision for growth and providing high-speed rail connectivity throughout Northern Europe to 30 million passengers by 2030,” said Paul Brindley, Eurostar B2B and Indirect Sales Director.

Also debuting this year is ABBA Voyage, a live concert staged in London with virtual ‘Abbatars’. Launched in May 2022, ABBA Voyage is now booking until May 26th, 2024. Bernie Patry-Makin, Travel Trade Manager at, said, “We are excited to be exhibiting at WTM London 2023. It presents us with a fantastic opportunity to showcase the spectacular ABBA Voyage in front of a large community of international travel and tourism industry buyers.”

Also exhibiting for the first time is the Bermuda Tourism Authority, which is heading to WTM London to highlight its culture, wellness and sustainability offerings. “We are beyond excited to be returning to WTM London 2023, bigger and better than ever before. As the market-leading international travel event, there is no better opportunity for us to showcase our special island and we look forward to sharing our latest news and offerings with the trade, alongside fresh perspectives from the organisation’s first-ever female CEO, Tracy Berkeley,” said Jamari Douglas, vice president of marketing and communications at Bermuda Tourism Authority, Bermuda Tourism Authority. “Our presence at WTM reaffirms our commitment to strengthening Bermuda’s presence in the UK market, demonstrated by our ongoing investments, such as our recent House of Bermuda event and brand new Lost Yet Found Campaign. The UK is our third largest market after the US and Canada and we’re extremely confident that Bermuda will take its place on the global stage as a leading tourism destination.”

Other tourism boards making their debut at the WTM London include Sabah which promotes travel to northern Borneo in Malaysia, and the tourism representative of Almaty, the largest city in Kazakhstan.

Other new exhibitors from Asia are Ayana Hospitality, which offers luxury resorts and hotels in Indonesia, and Vietnam’s Thien Minh Group.

Online travel agency Group will be attending to target growth within the European market, while UK-based package holiday specialist HolidayBest will promote its worldwide range of destinations and vacation styles.

Other new exhibitors this year include Turkish travel agency association TURSAB, and tour operator Salkantay Trekking from Peru which offers treks to Machu Picchu.

Delegates in the technology zone will be able to meet new tech exhibitors such as search marketing agency Vertical Leap, and payments specialist flywire – which exhibited with WTM for the first time this year at WTM Africa and is now coming to WTM London.

Juliette Losardo, exhibition director at World Travel Market London, said, “We are delighted to welcome new exhibitors to this year’s event, ranging from major destinations and well-established international brands to niche operators and hi-tech firms.

“They’ve all seen how they can play their part at the world’s most influential travel and tourism event. The list of new exhibitors – as well as the thousands that we’re welcoming back to our stands – shows how we help the global travel community to come together to shape the future of the industry. Buyers attending WTM London can meet new and established clients, seal business deals and be inspired with fresh ideas for 2024 onwards.”

For more details about the upcoming World Travel Market 2023, visit