Air France has opened a new business class lounge in Charles de Gaulle (CDG) Terminal 2E Hall L. The lounge is a flagship of the new design, which will be introduced progressively throughout the Air France network, and is intended to embody “Well-being, French cuisine, design and digital”, according to the airline.
The new 3,200 sqm lounge has been designed by the Brand Image Agency, also responsible for Joon and the new SkyTeam lounge at Hong Kong International.
It has a new Clarins lounge and spa (580 m2), new furniture and design, a new concept of an open “show” kitchen and a detox bar.
Further development will see (by July 2018) a VIP room, bar by French designer Mathieu Lehanneur with free cocktails during “happy hours” and a new children’s area.
There is also the intention to allow paid access to the lounge for lower tiers in the Flying Blue programme (Ivory and Silver) for Euro 45 per person, per visit.
Mrs Laurence Garnier Plat, Duty Manager at Air France said that the new lounge is a showcase for the CDG Hub, after the opening of the lounges Hall M and Terminal 2G in March, 2017.
Since the lounge is a long haul one with 50 percent of passengers in transit, the airline believes that there is an “expectation concerning wellness”.
The continued partnership with Clarins will see the 550m² space containing a wellness area “designed as a luxury box”, skin treatments and massages, a private sauna, a detox bar featuring tea and detox drinks, a shower area, a relaxation area and a boutique.
The Brand Image Agency which has worked with two French start-ups Superbien and Tetro, to supply ”…a digital directory, a 3D digital work, a “wow” effect right from the lobby, and a sky in a light therapy atmosphere”.