Singapore-based Banyan Tree Hotels and Resorts launched its Banyan Tree Lifestyle Services in the Indian market.

This includes three fundamental services that will be offered to its Indian guests: bespoke concierge service, access to Banyan Tree Private Collection and access to Banyan Tree Group Residences sales and owners club. 

Banyan Tree Lifestyle Services is targeted to the brands’ discerning guests in the Indian market, who are looking to up their experiences at the group’s luxury properties.

Seminars and consumer connect events will be organised to inform potential and existing customers about Banyan Tree Lifestyle Services.

Banyan Tree Hotels and Resorts operates four brands: Angsana, Banyan Tree, Cassia and Dhawa.

It operates properties in China, Indonesia, Maldives, Mexico, Morocco, Seychelles, South Korea, Thailand, United Arab Emirates and Vietnam.