News

HHonors launches international auction

9 Oct 2008 by Sara Turner

Hilton has teamed up with
Martell to offer the Ultimate Martell Experience, an international auction using HHonors points. All points from the winner’s bid will be donated
to charity.

The
package includes accommodation at the Martell’s private Chateau de Chanteloup, near
Cognac, France. Gourmet meals, including full breakfasts, 4-course lunches and
4-course gala dinners, will be prepared by Martell’s private chef. The trip
will also include a tour of the Galienne Vineyards and the Cellars de
Chanteloup, home to Martell’s eaux-de-vie ageing process, with private tastings.

The
highest bidder will also be presented with a limited
edition, engraved Martell Cognac bottle, unavailable for purchase anywhere in
the world.

The
charity is to be chosen by the winner, from a list of more than twenty
organizations supported by Hilton such as the World Wildlife Fund and the
International Federation of Red Cross and Red Crescent Societies. The points
will be converted into a monetary value. For more information visit
hiltonfamily.com/givingback.

Adam
Burke, senior vice president of customer loyalty for Hilton Hotels Corporation,
commented: “We are thrilled to collaborate with Martell to offer members
across the world this incredibly exclusive experience. Since we started running
auctions two years ago, HHonors members have bid millions of points and donated
tens of thousands of dollars to our Giving Back charity
partners. At the same time, we’ve been able to offer members a chance to take
spectacular vacations to exotic locations.”

Auction bidding begins at 12pm (US Eastern standard time) on Monday,
October, 13 2008. All bids must be received by 12pm (US Eastern standard time) on October 27.

To
place a bid go to hhonors.com/martellauction. The package is non-transferable
and must be booked at least three months in advance. The minimum bid is 65,000
points.

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