Lufthansa is poised to unveil a new lookBack to Forum
Just a reminder that the fficial new livery launch will be taking place today.
Images are now appearing on twitter showing how the Lufthansa Kranish (Lufthansa crane bird sign) has evolvved over the past 100 years.7 Feb 2018
I’m assuming the Lufthansa management team have been bamboozled by the jibber jabber talk of their advertising/marketing company ……
“granting it (crane) more space” blah de blah
It’s Bland, bland, bland and at airports their aircraft will just blend into the background like never before.
How many airlines out there adopt a 2 colour livery with the fuselage being blandly white…. Too many!
Well done Lufthansa, be boring and allow yourself to follow rather than lead !!15 Feb 2018
On another topic, there is talk of LH ditching SN and replacing it with Eurowings.
I’m going to suggest that LH’s new look is possibly an attempt to surreptitiously aligning their brands into an homogenised brand.
I might be wrong, but doesn’t Lufthansa’s new blue hue look close to Eurowings blue?
Oh, and you’re right trident 3, difference is, back in the day UTA’s colour scheme was fresh and different, now it’s just blah !16 Feb 2018
It’s rare for a large conservative airline to change its mind so quickly.
But according to airliners.de (German language) that is what Lufthansa is set to do with its new livery with was unveiled only a couple of weeks ago.
There has been negative reaction to the new Lufthansa colours and not least from BT readers – see Forum thread below.
Passengers have also criticised the new colours and specifically the darker shade of blue on the rudder which, in poor light conditions, appears as black.
Quoted by airliners.de a Lufthansa spokesperson said, “After landings in, for example, Hong Kong or New York, we realised that the blue paint sometimes looks much darker than it did in the test environment – esspecially in adverse weather conditions.”
Over the next few weeks Lufthansa team will attempt to design the new blue “so that it is perceived as blue even in unfavourable lighting conditions” said the spokesperson.
Here is our original news piece:26 Feb 2018
The news is now appearing on other aviation websites in Germany.
All are saying the new blue is too dark, almost black, in certain lighting conditions.26 Feb 2018
What’s the point of black fin? Didn’t they test it with the usual tail spotlight that most airlines use?
If it looks black with airport floodlighting it is a disaster, and should fire their marketing team?
A comedy of errors with aircraft in three different schemes’till they all get back to the paintshop for the final markings?26 Feb 2018
Today a tweet from @lufthansaNews illustrates how the new (original) livery would appear on one of the carrier’s A380.
Am unable to show the tweet but it provides the A380 with rather a severe apearance.
None of the A380s has yet to be repainted.
Lufthansa has, to date, made no official announcement but German media is running the story although, except for our Forum, UK media has not yet picked up the news.
TV news from Germany’s n-tv.de27 Feb 2018