IHG Hotels and Resorts has signed a franchise agreement for its second Vignette Collection hotel in Dubai.

The hotel will be in partnership with The Heart of Europe, the flagship project under Kleindienst Group.

Scheduled to open in January 2026, Marbella Resort Hotel, Vignette Collection The World Islands Dubai will be located within The World Islands, an archipelago of manmade islands off the coast of Dubai.

The property will feature 150 rooms overlooking a prime beachside location.

The Heart of Europe, where this hotel will be located, is a holiday destination spanning across six islands, each showcasing European architectural highlights.

The Heart of Europe includes beachfront villas, premium hotels, an underwater living experience, and amenities such as climate-controlled streets and the coral institute dedicated to preserving and revitalising the marine ecosystem.

“It is an honour to partner with one of the world’s leading hotel groups to bring the Vignette Collection brand to The World Islands Dubai. Marbella Resort Hotel, Vignette Collection The World Islands Dubai promises to offer guests a remarkable and distinctive stay, drawing inspiration from the rich cultural heritage of Dubai and presenting a perfect blend of luxury, innovation, and the beauty of the UAE,” said Josef Kleindienst, founder and chairman of Kleindienst Group and The Heart of Europe.

Haitham Mattar, managing director for India, Middle East and Africa at IHG Hotels and Resorts, added, “We are excited to partner with The Heart of Europe to bring the second Vignette Collection resort to Dubai. Marbella Resort Hotel, Vignette Collection The World Islands Dubai will significantly reimagine luxury and set future regional hospitality benchmarks.”

Vignette Collection brand enters UAE, Kuwait

IHG currently operates 108 hotels across eight brands in the Middle East, including InterContinental, Crowne Plaza, Holiday Inn, Holiday Inn Express, Staybridge Suites, Hotel Indigo, voco and Six Senses.

IHG recently introduced its Vignette Collection brand to the UAE and Kuwait. It signed franchise agreements with subsidiaries of Aqarat, a global hotel owner, for two new Vignette Collection hotels.

Th8 Palm Dubai Beach Resort, Vignette Collection in UAE, and Vignette Collection in Kuwait City became the first two Vignette properties announced for the Middle East.

Th8 Palm Dubai Beach Resort, Vignette Collection is already open and is located on the Western Crescent of the Palm Jumeirah in Dubai. The beachfront resort features 162 rooms and suites, including apartments ranging from one-four bedrooms and a beach club.

Vignette Collection in Kuwait City is due to open later this year and is located in Kuwait City, Al Bida, Salwa neighbourhood. With its prime seafront location and convenient access to the Central Business District, the hotel is poised to attract both business and leisure travellers.