Starwood Preferred Guest (SPG), the loyalty programme of Starwood Hotels and Resorts Worldwide has extended its relationship with Club ITC, the loyalty programme of India-based ITC Hotels.
Under the new arrangement, Club ITC members will be able to redeem their points for nights across 1,300 Starwood Hotels and Resorts.
Further, members of Club ITC who are also SPG members will be able to transfer their Club ITC Green Points to Starpoints, within a limit of 30,000 each year.
SPG members visiting India will be able to enjoy redemption benefits at Wills Lifestyle (a brand of ITC that owns ITC Hotels) and avail of ITC Hotels’ dining certificates.
“The alliance of SPG and Club ITC will open an unparalleled access to a world of new possibilities. This combined initiative will offer an array of privileges to our respective loyalty members. Starwood Hotels and Resorts is constantly striving to create new platforms offering a variety in not only our brands but also to achieve Loyalty beyond Reason,” says Dilip Puri Managing Director India and Regional Vice President South Asia, Starwood Hotels and Resorts.
This news followed the renewal of the partnership between ITC Limited and Starwood Hotels and Resorts for 12 ITC hotels under The Luxury Collection and Sheraton brands in India, see ITC Hotels renews Starwood partnership
A detailed list of benefits is awaited.