British Airways will operate wide-body B787 and B777 aircraft on one of its three daily flights between London Heathrow and Tel Aviv.
From October 25, BA plans to roster its Dreamliner on to flights BA163 and BA162 every day except for Thursdays and Sundays outbound and Mondays and Fridays inbound.
On those dates, these flights will be operated by a B777-200 which currently operates the route on a daily basis.
BA's other flights on this route are flown by narrow-bodied A321s.
The main advantage of the B787 is that it provides more seats in Club World and also offers World Traveller Plus (premium economy).
But the rationale behind BA's use of wide-bodied planes on the overnight flight from London and the morning return from Tel Aviv is clear — the airline wants to woo North American travellers and especially New Yorkers.
Flight BA163 departs Heathrow at 2230 and arrives at Tel Aviv at 0515, while return service BA162 departs Tel Aviv at 0735 to lands at Heathrow at 1100.
These times connect perfectly with BA's New York services. Flight BA178 departs New York JFK to arrive into London at 2015, while the connection from the inbound Tel Aviv flight departs Heathrow at 1315 and arrives at New York at 1615.
It demonstrates again once that there is a wide variety of airline product offered between Europe and Tel Aviv.
The conventional airline products offered to Israel and the Levant countries varies between a cramped B737 (KLM) and a large, spacious B777-300ER (Air France).
Last week, BA launched a sale with discounts on first and business class seats to destinations around the world (see news, May 22).