Luxury brand Baccarat Hotels & Residences has debuted with a property in New York.
The new brand marks a move into the hotel industry for the 250-year-old French crystal company.
Flagship property Baccarat Hotel & Residences New York is located at 20 West 53rd Street, off Fifth Avenue and opposite the Museum of Modern Art.
It occupies the first 12 floors of a split-level tower and contains 114 guestrooms, including suites. The Skidmore Owings & Merrill-designed building also houses 61 private residences.
The hotel features a crystal bar, an outdoor terrace, spa, 50-foot indoor swimming pool and a 24-hour gym.
Baccarat Hotel & Residences New York is managed by private equity real estate firm Starwood Capital Group.
The brand plans to open a second property in Rabat, Morocco, next year, with new hotels in Dubai and Doha to follow "over the course of the next several years".