All Nippon Airways has unveiled its new flight attendant and customer service uniforms.
The uniforms have been created by New York fashion designer Prabal Gurung, whose clothing has been worn by Michelle Obama, the Duchess of Cambridge and Lady Gaga.
The designs mark the tenth generation of ANA uniforms and feature a combination of light grey jackets and charcoal skirts and trousers, enriched with the airline's trademark blue.
Above and below: The new cabin attendants uniform
Gurung created brightly coloured scarves and aprons that feature modern Japanese flower patterns, a nod to the carrier's Japanese heritage and innovative brand and service outlook.
Gurung said: "ANA pays such close attention to detail and I wanted to celebrate this throughout the designs. My objective was a balance of elegance and timelessness with a modern, fresh appeal.
"It was also important to communicate ANA's innovative approach while ensuring the crew members could express their individuality while representing the brand well."
Above and below: ANA's new ground staff uniforms
Above: The new lounge staff uniform
Osamu Shinobe, ANA's president and CEO, added: "I'm very proud of these beautifully designed uniforms produced with Mr Gurung. As a global, full service carrier, our hope is to present a rejuvenated and energetic image through these uniforms."
Graham Smith
