The 100-room Tune Hotel Ahmedabad has opened, located next to the new 4D Square Mall in the Motera area of the Indian city. It is also right on the main road leading to Gujarat's state capital of Gandhinagar.
The property offers standard single and double rooms, as well as family rooms for between four to six people. The hotel does not provide the "generally underutilised" facilities commonly found in other hotels such as swimming pools, business centres and gyms, but instead offers competitive rates. Amenities can be selected and paid for per use.
"The Tune Hotel Ahmedabad aims to serve both domestic travellers and visitors from abroad, especially members of the large non-resident Indian community from Gujarat settled in places like the US, Britain and the Gulf, who may already have had prior knowledge of the brand in the five countries we are already present in,” Mark Lankester, group chief executive said.
Tune Hotels, a limited-service brand, is keen on cashing in on the Indian hospitality market with plans to build 100 properties in the near future, in Delhi, Mumbai, Kolkata, Bangalore, Hyderabad and Chennai, as well as second- and third-tier cities (see story here).
"We see strong growth in both business and tourist segments as the domestic economy remains resilient. India’s middle class is expanding and rising disposable incomes have boosted travel," Lankester said.
This group's entry into the subcontinent is demonstrative of the growing economic relations between Malaysia and India. Bilateral trade between the two countries hit a record high of US$13.5 billion in 2012, a 7.3 per cent growth over 2011. "Companies and business people are increasingly benefitting from these expanded business links and two-way flow of investment and people continues to rise," he said.
To celebrate the opening, Tune Hotel Ahmedabad is offering rates from as low as Rs599 (US$11). To make use of the promotion, and for more information, visit www.tunehotels.com
For ideas of what to do when travelling to the city, check out "Four hours in Ahmedabad" here.