Sea Containers House on the South Bank - soon to become the UK's first Mondrian hotel - is being covered in a construction wrap doubling up as a celebration of the Queen's Diamond Jubilee.
Scaffolding has been erected on the building ahead of its transformation into the 360-room Mondrian London, the first hotel project by designer Tom Dixon (see online news March 12), and the opportunity has been seized to cover the facade facing the Thames with an enormous image measuring 100 metres by 70 metres.
The canvas is gradually being put in place this week, and while the exact nature of the image which will be displayed is still under wraps (sorry), Sea Containers House has tweeted an image of the first piece of canvas in place, under the Twitter hashtag #jubileewrap.
The full image will be unveiled on Friday, ahead of the Diamond Jubilee celebrations on the weekend of June 2-5. A flotilla of up to 1,000 boats will pass along the South Bank on Sunday June 3, with the Queen and the Duke of Edinburgh travelling in the Royal Barge.
For more information visit twitter.com/seacontainers, and for details of the Diamond Jubilee celebrations visit thediamondjubilee.org.
Report by Mark Caswell
What image do you think the Jubilee wrap will display? Leave your comments below.