Playboy Club revs up Macau's nightlife

22 Nov 2010

“Hef” may not have been around, but the party nevertheless went on without him as Sands Macao welcomed the addition of the Playboy Club to its attractions over the weekend.

Influenced by the first Playboy Club, launched in Chicago in 1960, the 1,114.8sqm facility on top of Sands Macao Hotel features not only the famous female waitresses in bunny (logo of Playboy Enterprises) outfits, but fine wines and liquors, DJ spun and live music and private gaming rooms as well.

“Macao is being positioned as the 'entertainment hub of Asia', and the arrival of the Playboy Club in Macao further strengthens this,” said Ed Tracy, president and chief executive officer, Sands China. “It raises the bar in nightlife entertainment for people living in and travelling to the destination.”

Meeting and events planners will also be encouraged to consider the club in their plans. Peter Wu, general manager and vice-president of operations, Sands Macau, told Business Traveller that they were in the process of finalising packages, which would be released soon. He said they could close off the club in the early evening hours during the weekdays for visiting corporate groups, providing them experiences such as "Be a Bunny or a Hugh Hefner for a night", complete with bunny suit or smoking jacket.

At press time, Playboy Club Sands Macao is the only Playboy Club in Asia (the last in the region was the Playboy Club Manila, which shut down in 1991). It joins the Playboy Club Las Vegas as The Palms Casino Resort and Playboy Club Cancun as well as future developments in Miami and London.

In China, the brand is strongly associated with fashion products such as shirts, bags and belts.

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Margie T Logarta

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