United and Continental enhance loyalty scheme for elite members

19 Nov 2009

Frequent flyers of United Airlines (UA) and Continental Airlines who have received elite status will soon be able to enjoy unlimited, complimentary upgrades on US domestic flights operated by both airlines.

In addition, Continental’s elite-level customers will have complimentary access to United’s Economy Plus@ seating that offers more legroom near the front of the Economy Cabin. Likewise, UA’s elite customers will have complimentary access to Continental’s Premium Seating.

The twin enhancements in both carriers’ frequent flyer programme are the latest additions in the suite of benefits following the wide-ranging global partnership between the two US airlines.

The new benefits will take effect in mid-2010.

For more information, go to and

Gigi Onag

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