The big picture: Etap's revamped room design

24 Jun 2009 by Mark Caswell

Accor has commissioned Priestman Goode, designers of luxury airline interiors and Virgin’s Pendolino Trains, to revamp the rooms of its budget Etap brand.

The new design debuted in Toulouse in April, and is to be rolled out across Etap’s 50,000 rooms in Europe (31,500 to be retrofitted into existing hotels, and the rest in forthcoming new-build properties).

The majority of the room features have been mass-manufactured offsite to keep costs down, including a central “Totem” column which delivers the electrics for the main light, pipes for water, and cabling for internet and phone services, as well as encompassing a desk on one side and a basin on the other.

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