News

GHA adds airline partners

7 May 2008 by Mark Caswell

Global Hotel Alliance (GHA) has added four airline partners to its loyalty scheme – Emirates, Etihad, Jet and Singapore Airlines.

GHA is the world’s largest alliance of independent hotel brands, with brands including Kempinski, Leela, Marco Polo, Omni and Dusit.

This is the first time the alliance has included airline partners within the scheme, and means that members can now earn 500 Emirates Skywards, Etihad Guest, Jet privilege or Singapore Kris Flyer miles per stay at all participating GHA hotels.

The alliance says it aims to launch several more global partnerships this year – for more information visit globalhotelalliance.com.

Report by Mark Caswell

LoyaltyDid you know that businesstraveller.com has a dedicated online loyalty section? Click here to search for details of redemption discounts and bonus points on your favourite airline, hotel, car rental or alliance scheme.


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