Bliss Spa opens in Chicago

10 Nov 2005 by business traveller
Bliss, the spa company famed for its oxygen facials and brownie buffets has opened a sixth outlet Bliss, the spa company famed for its oxygen facials and brownie buffets has opened a sixth outlet. The opening of Bliss Chicago in the city's W Lakeshore hotel last month follows the opening of the fifth sybaritic outlet in the W San Francisco this summer. The spa, located on the eighth floor of the Chicago hotel, is 9,000 square feet and includes 16 treatment rooms, a beauty products boutique, four movie-while-you-manicure stations, and separate men's and women's lounges. The background music is rhythm and blues. Guests staying at the W hotel get samples of Bliss products in their bathroom, includingBliss Spa's foaming face wash, lemon and sage shower gel, moisturising body butter and supershine shampoo in a neat amenity bag. The Bliss brand gained notoriety in the late 1990s as its spas became celebrity haunts and for its signature offerings, which include the Triple Oxygen Treatment facial (135 for 85 minutes), and brownie and wine buffet – both of which will be on offer at the Chicago spa. Bliss operates four other spas – one in London and three in New York. More Bliss spas are in the pipeline, with openings planned for Dallas and Los Angeles next year. These spas will be located in W hotels, the fashionable boutique brand owned by Starwood Hotels and Resorts, which bought Bliss in 2004 from luxury retailers LVMH. For more information go to Report by Ginny McGrath
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