Large pricing change for South African Airways

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This topic contains 16 replies, has 9 voices, and was last updated by  AMcWhirter 24 Aug 2016
at 15:47
.

Viewing 2 posts - 16 through 17 (of 17 total)

  • Charles-P
    Participant

    Martyn – thanks for reminding me about Kayak, I know you have mentioned it before here and I now I no longer have a secretary to do my bookings I am taking more time on the research.

    It is noticeable to me the varying performance, stability and ease of use between different websites. For example when I recently booked a flight for my daughter with easyjet I was amazed at the amount of ‘just one more thing’ advertising I had to plough through before I could make the booking. Lufthansa, fast and simple as might be expected but they really do like you to ‘log in’ and the system gets a bit grumpy if you continue without doing that. British Airways is my favourite, fast, well laid out and efficient. A good example of a customer focused design.


    AMcWhirter
    Participant

    Charles_P – When the LCCs first appeared 20 years ago they operated fast, simple websites because after all, they were just selling a seat.

    But today those simple si reservation sites have become more like e-commerce sites.

    LCCs seek more ways to earn incremental revenue from passengers. And incremental revenue now forms a larger share of the LCCs’ overall ticket sales.

    IdeaWorks estimates that in 2015 Easyjet took in almost US$1.5 billion from ancillary sales. It means Easyjet is now #8 in world in terms of ancillary revenue earnings.

Viewing 2 posts - 16 through 17 (of 17 total)
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