Behind the Design: Airline BrandingBack to Forum
Anonymous18 Sep 2013
I found this microsite which sets out a little more of the philosophy behind the BA brand. Do other airlines have similar web pages:
You can see a detailed exposition of the design cues behind each of the six short and longhaul cabins, as well as a brief introduction to some of the people who are ultimately responsible for the cabin designs seen on board.18 Sep 2013
A couple of decades ago I was part of the designing team of the logo and the crew uniforms of a charter airline. It was very interesting because I got to see how many things are done from the inside.
Sadly, the main concern of charter airlines back then was how to fit more rows in less space so not much for actual design there…18 Sep 2013
I should imagine the concerns are not that dissimilar these days for all airlines, BA4ever.
The site should work; might be that you’re on an IPad without flash compatibility.27 Sep 2013