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This topic contains 4 replies, has 4 voices, and was last updated by  DavidGordon10 3 years ago.

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  • #531311

    Anonymous
    #531312

    Jefferydavison
    Participant

    I have just read the article where Air Berlin are allowing passesngers the opportunity to bid for upgrades to Business Class. I think is is truely innovative, really wish British Airways would consider this, especially in the light of the threads about airport upgrades.

    What a great for for passengers to tell the marketing departments of the major carriers what value they place on an upgrade, food for thought !

    #531313

    AMcWhirter
    Participant

    Hello Jeffery

    Yes it is an interesting concept but I would imagine Air Berlin has simply copied the concept from AbuDhabi’s Etihad which owns almost 30 per cent of the Berlin-based carrier.

    Etihad has been operating an auction system for upgrades since 2012. One of our Forum contributors, Marcus, is a fan.

    #531314

    MarcusGB
    Participant

    I certainly am.
    Having bought business class tyickets return London via AUH to Sydney, the uogrades we got to First were terrific value at around £500 each, for this ultra-long 15 hrs sector.

    I would not make bids though for anything other than Overnight or long / Ultra long haul flights.

    #531315

    DavidGordon10
    Participant

    It is not just Air Berlin and Etihad. In the last few months I have had similar offers from Brussels Airlines and from CSA, and I am sure there are others.

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