Reply To: Is it just me or is Virgin Atlantic service slipping?

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VintageKrug
Participant

It’s difficult to an “out” for Virgin, even with Delta supporting it.

They lack the scale to make a go of it globally, their brand is strong, but quite localised (Asia/South America completely off the radar) and crucially within Europe they cannot leverage a feeder network.

The major asset is its slot portfolio at Heathrow; that asset will diminish whenever runway expansion finally arrives, be it at Heathrow or a hub sited elsewhere.

VS is increasingly looking like the next bmi. Make hay while the sun shines!

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