“There is no change in positioning; the “Happy Lemon” in your free G&T is still available even on these great value fares.”
You obviously do not understand what positioning means.
And please stop making stupid references to the work I did for BA in 2001. It was a great client and those were happy days and only ended with the release of all consultants post 9/11, only fond memories of fab colleagues.
At least I did a year at BA, more than you have done, which gives me an insight into the airline sector, as opposed to your cluelessness.
By the way, just to let you burst another blood vessel, I now have a new middle eastern client, who own an airline – cue the usual diatribe of unjustified personal attacks.
This one has 3 x A320 in the fleet, so a real threat to BA ………. not.