“It’s one thing that baffles me about Virgin. – dreadful train service and sundry other offerings that somehow doesn’t always tarnish the airline. Maybe customers of one are oblivious of the other.”
Most marketeers are cautious about over exposing the brand, but in the case of Virgin, it seems to be a wining strategy!
It baffles me too, but perhaps it is good that we cannot codify everyting to the nth degree?