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If CX or SQ hubbed out of Heathrow, I would change in an instant as their business product is so so so much better…
Absolutely agree and there’s the rub.
BA have dominance at a slot constrained airport in one of the most affluent areas of Europe, have an enviable route network, good lounges and an embedded FFP; they do not have to work hard to secure customers.
A new airport, unencumbered by slot restrictions and operating 24/7, would all others to offer services they cannot offer now.
BA is undoubtedly a choice for many but that does mean that they are or would continue to be their first choice.