Fly many long haul sectors yearly on different airlines, both in Y and J. I don’t have to stick to a company travel policy, however I generally fly the cheapest available airline. This often is KLM. Some facts: their entire long haul fleet has AVOD in Y and J. Only on the 777-300 aircraft there are is 10 abreast. Food is usually very good, especially when flying from AMS. Cabin crew are very good as well and of course as with each airline there are exceptions. With regards to Economy Comfort: a great deal and outstanding on the 747. Not yet bookable with miles. From my experience, if holding a Platinum FB card it should be possible to have your entire family in Y+ for free if you are flying together.