Just last night came back from Basel to LGW on Easyjet. Would have preferred BA (as a shareholder) but they fly less often to my most convenient airport and wanted twice the price. As far as I could see, sitting in row 1, the EJ staff did what BA staff do. Same safety, same announcement, same trolleys etc. Style is different (less formal, but no less secure). If BA price reflects high staff costs, then they need to get those down in order to be competitive. Wake up BA crews to the real competitive world out there. Your firm is losing £4 million EACH DAY.