Business Traveller Middle East gives Tom Roelens, senior vice president of operations and general manager of Atlantis The Royal, five minutes to pitch his property to prospective guests.
Igniting the next chapter of the Atlantis legacy, we are delighted to now be welcoming business travellers to our ultra-luxury experiential resort, Atlantis The Royal. Crafted by the world’s leading designers, architects and artists, this is a destination where everything has been designed to challenge the boundaries of the imagination.
Eight years in the making, the resort delivers a curated array of awe-inspiring experiences, inviting guests to swim amongst the clouds in sky pools, be dazzled by fountains that breathe fire or dine at more celebrity chef restaurants than anywhere else in the world.
Atlantis The Royal opened earlier this year on January 22, with a star-studded Grand Reveal extravaganza to celebrate the launch of the resort and Dubai’s newest icon. The three-day celebration featured lavish meals created by the world’s best chefs, parties hosted by celebrities including Kendall Jenner, and a show-stopping performance by 28-time Grammy Award-winning superstar Beyoncé – her first live show in four years. The Grand Reveal Weekend firmly positioned Atlantis The Royal as an instant icon around the globe – not only as a recognisable silhouette of the Dubai skyline, but also amongst the world’s top hotels and resorts.
Throughout the resort, much of the interiors are designed around the notion of water and water-based moments. The original design brief was inspired by the oldest inhabitants of the Arabian desert, the Bedouins. Known for their resourcefulness and hospitality, the tribes would traverse thousands of miles across the sand dunes using water wells, the lifeblood of the desert, to navigate their route. The precious commodity of water is celebrated within the property, with water features and sculptures throughout. Guests can take a moment to admire Droplets, the focal piece of artwork in the centre of Atlantis The Royal’s lobby, representing the first cool drop of rain in a dry desert, or they can pay a visit to Resonance by Heston Blumenthal to sip on an expertly-crafted drink by the world-famous chef.
Coined by some as “the world’s most ultra-luxury resort”, Atlantis The Royal heralds a new dawn in travel. It subverts the stereotype that luxury equates to gold and opulence, moving the very definition to something that is hyper-personalised, something that is so special, it has to be experienced to be believed. Ultimately, it’s the people, our Atlantis The Royal colleagues, who deliver luxury and intuitive service. Guest interactions with our Atlantis colleagues are our focus, and the greatest measure of success is to now already see many return bookings.
Business travellers are warmly welcome to Atlantis The Royal, and we look forward to treating them to an experience that will completely redefine their perspective of luxury.
