The first edition of the Red Sea Fashion Week, an initiative launched by the Saudi Fashion Commission, begins today. Set to take place over three days at the brand new St. Regis Red Sea Resort development in Saudi Arabia, the three-day event will mark a key milestone for Saudi Arabia’s fashion industry and its integration into the global market, while also elevating the St. Regis Red Sea as one of the highly-anticipated destinations most exciting recently-opened properties.

Commencing with an opening show on the first day, the event offer attendees two days of runway shows and activations featuring luxury fashion, jewelry, Ready-to-Wear, and Resort Wear collections from both Saudi and international designers. By highlighting local talent and facilitating connections with international buyers and media, the event is intended to align with the objectives of the kingdom’s Vision 2030 initiative by helping to diversify the economy and develop more cultural sectors, and underscores Saudi Arabia’s commitment to becoming a hub for luxury fashion and cultural exchange.

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Burak Cakmak, chief executive officer of the Saudi Fashion Commission, said: “With Red Sea Fashion Week, we set out to forge a distinctive and dynamic platform that not only highlights the vast creativity and skill within Saudi Arabia but also elevates our nation as a key player on the global fashion stage. This initiative is a vibrant testament to our dedication to cultivating local talent and integrating them into the international arena, resonating deeply with the Kingdom’s Vision 2030 goals of enriching our cultural fabric and broadening our economic horizons.”

Through the inaugural event, the Saudi Fashion commission hopes to fostering a dynamic fashion community with global appeal, while propelling the creative economy and establish the Kingdom as an international fashion destination.