The Royal Commission for AlUla (RCU) will develop a new eco-luxury resort within Saudi Arabia that will be operated by Mexican luxury brand AZULIK and designed by Roth Architecture.
The AZULIK AlUla Resort will be located within the Nabatean Horizon District of AlUla’s Journey Through Time (JTT) masterplan and is slated to open in 2027.
The property will be tucked into the canyons near the AlMutadil Equestrian Village development and Wadi AlFann, an ancient valley that will soon be home to large-scale artworks in the landscape.
The resort will feature 76 luxury villas of six different varieties, a spa, VIP club, welcome lounges, all-day dining concepts, and a SFER IK museum.
Aiming to be in harmony with the surrounding natural sandstone cliffs, the resort’s undulating exteriors will utilise natural materials and fibres woven into several layers.
As an eco-focussed resort, AZULIK AlUla will protect and incorporate nearby ancient rock art inscriptions, and utilise a natural system of existing waterways to feed irrigation and safeguard against floods.
No private vehicle traffic will be allowed on-site. Instead, an all-electric mobility system will be provided, along with horse and camel routes, besides hiking trails for guests.
Once fully operational, AZULIK AlUla Resort is expected to create more than 300 new jobs. Along with local materials and contractors sought for construction, most operational supplies will be sourced from AlUla and Saudi Arabia to further boost local and national economic growth.
John Northen, RCU vice president of Hotels and Resorts, said, “AZULIK AlUla is centered on the concept of sustainability and connection with the natural and human heritage surrounding this magnificent property. Along with its proximity to the AlMutadil Equestrian Village and Wadi AlFann, both under development, this resort is one of several assets contributing to AlUla’s growth as a leading destination.”
AZULIK founder and CEO, Roth, added, “As a Tribe, we feel honoured to bring AZULIK’s vision to AlUla. It is with gratitude and profound respect that we embark a journey into AlUla’s vibrant heritage and culture. Rooted in its unique natural landscape, we begin a project that is both close to our heart and our brand values.”
Another high-profile hospitality project recently announced for AlUla is a new Chedi property which will be established within the UNESCO World Heritage site of Hegra in AlUla. The boutique hotel will feature only 35 guest rooms and is expected to open to guests by Q4 2023. RCU said that it is building the hotel directly into several existing structures including an old railway station and its surrounding buildings, as well as the Hegra Fort, among others structures.