With an aim to maintain strong visibility in India, Saudi has announced an exciting lineup of trade engagements, including roadshows in major Indian cities and participation in prominent trade events. The strategy follows Saudi Tourism Authority’s ongoing efforts to increase awareness about Saudi as a unique, diverse, authentic tourism destination and ultimately, drive visits, as one of the key priority source markets for the country.
Saudi is gearing up to take part in One World Travel Market (OTM) from February 2-4, 2023 at the Jio World Convention Centre, Mumbai. This will be followed by two roadshows in Mumbai and Ahmedabad on the 6th and 7th February, respectively.
Saudi will also mark its presence at the 30th edition of South Asian Travel and Tourism Exchange (SATTE), which will be held from 9th -11th February 2023 at the India Expo Mart, Greater Noida, Delhi-NCR.
“India is a key source market for Saudi and over the past 18 months, we have both established and deepened relationships with key trade partners, to inspire them about the breadth and depth of the country’s offering and to reinforce our commitment to helping them grow their businesses,” said Alhasan Aldabbagh, President – APAC, Saudi Tourism Authority.