Wyndham Hotels and Resorts has announced a strategic alliance with Palladium Hotel Group to expand its fledgling Registry Collection brand.
The luxury brand was launched in 2021, with the all-suite Grand Residences Riviera Cancun the first to join the collection, and the new-build Art Tbilisi is set to join when it opens in 2023.
The new agreement will see 14 existing all-inclusive TRS Hotels and Grand Palladium Hotels and Resorts properties in Mexico, Dominican Republic, Jamaica and Brazil joining the Registry Collection, totalling over 6,500 rooms.
Wyndham describes the brand as “a selection of hotels handpicked for their incredible experiences in spectacular destinations with an unmistakable individuality, elevated by thoughtful design and world-class service”.
The first four properties to join the collection are all located in Mexico – Grand Palladium Colonial Resort and Spa, Grand Palladium Kantenah Resort and Spa, Grand Palladium White Sand Resort and Spa, and TRS Yucatan Hotel.
These will be followed later this summer by hotels including the Grand Palladium Costa Mujeres Resort and Spa, Grand Palladium Vallarta Resort and Spa, Grand Palladium Palace Resort Spa and Casino, Grand Palladium Punta Cana Resort and Spa, Grand Palladium Bavaro Suites Resort and Spa, TRS Turquesa Hotel, TRS Cap Cana Hotel, Grand Palladium Jamaica Resort and Spa, Grand Palladium Lady Hamilton Resort and Spa, and Grand Palladium Imbassai Resort and Spa.
Commenting on the news Geoffrey A. Ballotti, president and chief executive officer of Wyndham Hotels and Resorts, said:
“Expanding Registry Collection Hotels continues Wyndham’s global growth in the luxury space and grants more travellers access to new, preeminent experiences in some of the most remarkable destinations.
“These unique, all-inclusive hotels are designed to ensure that guests – whether redeeming Wyndham Rewards points or booking directly – will enjoy an elevated vacation.”
Major hotel brands have been increasingly moving into the luxury all-inclusive market, with Accor launching its All-Inclusive Collection earlier this year, and Marriott planning to double the company’s presence in the all-inclusive segment to 33 properties by 2025.
Wyndham also recently launched another all-inclusive brand in partnership with Playa Hotels and Resorts, a leading owner, operator and developer in Mexico and the Caribbean, going by the name of Alltra (which stands for ‘All-Inclusive Travel for All’).