Inspired by border openings and increased confidence in travel, South African Tourism held their maiden virtual roadshow in India to capitalise on the strong consumer and corporate traveller demand in the country. The ‘VirtuallyYoursSouthAfrica’ roadshow is expected to boost tourism economies in both nations, especially as the South African national tourism board focuses on driving strategic recovery measures in India.

According to the Tourism Sector Recovery Plan put together by the tourism board earlier this year, key focus areas remain re-igniting demand, protecting and rejuvenating supply and strengthening capacity. The recently concluded roadshow in India is the first of many efforts to reignite international travel demand.

With a heavy emphasis on empowering small businesses and boosting the local economy, this roadshow also saw the inclusion of 31 SMMEs – more than double the number that participated in the 2020 roadshow. In addition to SMMEs, representatives from accommodation establishments, destination management companies, experiences, seven South African Provinces, VFS and airlines showcased their product and services to 1,871 Indian buyers.

Given the increase in Indian traveller demand, Emirates, Qatar Airways and Ethiopian Airlines have regular flights scheduled from India to South Africa, with layovers at Dubai, Doha and Addis Ababa respectively. Additionally, Air Seychelles is also scheduled to resume flights from India to South Africa.

South Africa is currently open to all international tourists, including Indians. Travellers intending to visit the country will be required to produce a negative PCR test, not older than 72 hours from the time of departure from the country of origin to South Africa.

southafrica.net/in/en/