Radisson Hotel Group has announced plans to open seven hotels in Morocco, adding over 1,600 rooms to the group’s portfolio.
The partnership with tourism investment company Madaef will see four properties open this month in the tourist destinations of Al Hoceima, Saidia and Taghazout.
The agreement comprises a mixture of conversions and new-build hotels, and will take Radisson’s portfolio of Moroccan properties to ten hotels, with a target of having 15 hotels in operation or under development across the country by 2025.
The new-build Radisson Blu Resort and Radisson Blu Residences, Al Hoceima are both set to open this month in the resort destination nicknamed “the Mediterranean Pearl” in northern Morocco.
Radisson Blu Resort Saidia Beach is also set to open this month, offering 397 rooms located next to the town’s marina – this will be followed in 2022 by the conversion of the adjacent Radisson Blu Resort, Saidia Garden and Radisson Blu Residences, Saidia.
Meanwhile in Taghazout Bay – a seaside resort located on the Atlantic coast where Hyatt recently opened a Regency property – the group will add the Radisson Blu Resort, Taghazout Bay Surf Village this month, followed by the new-build Radisson Residences Taghazout Bay in 2023.
Commenting on the news Elie Younes, executive vice president and chief development officer EMEA, Radisson Hotel Group, said:
“We are delighted to announce this portfolio of seven new hotels, as it not only accelerates our growing presence in Morocco, but also reaffirms our commitment towards the country and its future.
“Morocco is Africa’s number-one tourism destination in terms of foreign arrivals as a bridge between Europe and Africa and is a priority market for our African development strategy because of its vast potential of Morocco.
“We remain committed to the country’s Royal Vision, Morocco’s new campaign to promote national as well as international tourism development. We would like to thank our business partners for their trust in our brands and teams as we look forward to opening these world-class properties across Morocco together.”
Last month Radisson announced plans for its second property in the port city of Casablanca, with the new-build Radisson Hotel Casablanca Gauthier La Citadelle scheduled to open in 2023 overlooking the city’s Arab League Park.