Accor’s Novotel brand has launched Vivaah at Novotel, an initiative aimed at enhancing the contemporary virtual wedding experience in the new normal.

By leveraging its 20 properties across 15 gateway cities across India, “Novotel is providing its guests an opportunity to connect with all their relatives and friends to join in for both physical and virtual celebrations, while maintaining social distancing norms.”

The two key features of this initiative are Dawat by Novotel and Shagun by Novotel:

  • With Dawat by Novotel, the guests attending the virtual wedding based out of key cities with a Novotel property will get to enjoy the same culinary experience at home, which is being served at the host hotel. Furthermore, if a particular town other than the host city has a substantial number of guests, Novotel also offers an option to book a banquet in that particular city, which will also project the wedding on a big screen. The same F&B services will be provided at the hotel, which are being served at the host property.
  • Through Shagun by Novotel offering, Novotel hotels in different cities will help guests in delivering selected gift hampers to their relatives and friends. Guests can choose these hampers from options starting from Royale priced at  ₹4,000, Luxe package at ₹3,000, Prestige hamper at ₹2,000 and Premium at ₹1,000.

Under Vivaah at Novotel’s packages, the host hotel will be hosting 50, 100 or 200 people (as per the local government guidelines) at the property. Each package also comes along with a special wedding gift from Novotel for the couple on a minimum spend.

Puneet Dhawan, senior VP Operations, Accor India and south Asia said:

“We are fuelling our resources with digital innovations and entering into this new segment of virtual weddings to make our guest’s day special in the current times. Novotel is one of our most popular brands in India with 20 properties across the nation. With ‘Vivaah at Novotel’ we strive to fulfil all our guests’ needs and demands with our dynamic hospitality services.”

Further elaborating on this, Kerrie Hannaford, VP, Commercial, Accor India and south Asia said:

“We understand emotions and expectations of our patrons from wedding celebrations. Vivaah at Novotel provides guests an opportunity to choose from a range of options and design their dream wedding. Our teams are working continuously to help and assist them to make these celebrations more joyous. With our ALLSAFE label’s strict safety and hygiene protocols, guests can be rest assured and enjoy their moment.”