Etihad Airways has signed a landmark partnership agreement with the UAE’s Football Association.
Under the multi-year deal, the Abu Dhabi carrier will become the official sponsor of the UAE’s national football teams, including the First team, Olympic team and the Youth teams.
Sheikh Rashid bin Humaid Al Nuaimi, President of the UAE Football Association, said the sponsorship agreement would elevate the UAE’s status as the “capital of world sport” and bolster Etihad’s contribution to developing and uniting communities through sport.
“I would like to thank Etihad Airways for the sponsorship of Emirati football, which we hope will help to raise the country’s flag in continental and international competitions,” he said.
Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group, added: “Football is in our DNA – we’ve been proud supporters of prestigious football clubs around the world for many years – and the entire Etihad family is incredibly excited to support ‘the beautiful game’ in our home country. “This is a hugely significant partnership and we, as the UAE’s national airline, look forward to nurturing this over the years to come.”