Accor has entered a franchise agreement deal with Tabcorp Park, a horse racing venue in Melbourne, to rebrand the on-site hotel to Mantra Melbourne Melton.
The hospitality company says the 41-room hotel is set to become a “destination of choice for racegoers, business travellers, sporting groups and families looking for convenient, contemporary trackside accommodation”.
The property offers panoramic views of the racecourse and a selection of guest rooms, including a mix of Standard Rooms, Deluxe Rooms, and Apartments, three food and beverage outlets, onsite car parking and conference and events facilities for events for 20 people to large-scale dinners for 500, says Accor.
“We are excited to bring the extraordinary Mantra brand to one of Australia’s best race tracks and are confident that the Mantra Melbourne Melton will deliver exceptional accommodation and an outstanding service experience for our valued guests. Accor continues to expand its offerings in Australia, the Pacific is a strong region and the future of travel is bright,” said Accor Chief Operating Officer Pacific, Simon McGrath.
According to Accor, Mantra Melbourne Melton is situated 45 minutes from the Melbourne CBD, Melbourne Airport and Ballarat, and is a one hour drive from Bendigo, Daylesford and Geelong.
There are 75 Mantra Hotels in Australia. Since acquiring Mantra in 2018, Accor has continued to grow the brand with five new Australian hotels opening in the past two years, including the 146-room Mantra Albury Hotel, 214-room Mantra Epping Melbourne, 79-room Mantra Mackay, 41-room Mantra Melbourne Melton, and 50-room Mantra Traralgon.
Tabcorp Park General Manager, Gayle Harvey, said: “Our facility, which employs over 100 staff, plays an important role within the community in Melbourne’s West. We are confident the hotel will operate with great success as a Mantra property and have great comfort partnering with an Australian brand of this scale, which is backed by the power of Accor’s 4.8 million ALL loyalty members in the Pacific and its global distribution channels, to capture domestic tourism.”
Guests at the new hotel are able to earn points via Accor’s loyalty program, All – Accor Live Limitless. The program can be used across more than 5,000 hotels, resorts and residences across 110 countries.