Etihad Guest, the Etihad Airways loyalty programme and ADNOC Distribution, the UAE fuel and convenience retailer, have expanded their partnership to offer enhanced reward benefits to members through a reciprocal agreement.

The extension of the decades-long partnership enables members of both loyalty programmes to convert reward points between the two, meaning Etihad Guest Miles can be converted to ADNOC Rewards Points and vice versa.

It means that for every Etihad Guest Mile, members will receive 20 ADNOC Rewards Points, and for every 110 ADNOC Rewards Points, members will receive one Mile.

Airline loyalty members will be able to spend their points at ADNOC Distribution stations, Oasis convenience stores, as well as within the Etihad Guest programme.

The unique cross-conversion initiative follows the success of the recent Fuel Up & Fly Off campaign where Etihad Guest members filling up with fuel at ADNOC stations had the chance to win Etihad flights on a weekly basis.

Robin Kamark, Chief Commercial Officer at Etihad Aviation Group said the Etihad Guest programme aimed to provide members with lifestyle, retail and travel benefits and ADNOC Distribution was the “perfect partner” in this respect.