British Airways has reopened its lounge at Geneva airport, with facilities including a new craft beer room in partnership with Brewdog.
The lounge has been extended to offer a total of 327sqm of space, and features a lobby bar, and a separate seating area with “a mix of elegant armchairs, banquette seating and power outlets available for those who wish to work or recharge ahead of their journey”.
Catering in the lounge has also been overhauled, with new choices including grilled paninis, continental cheeses, fresh fruit, soups, “warming main dishes”, and a selection of sweets, cakes and biscuits.
The lounge is open to customers travelling in Club Europe, as well as Executive Club Gold and Silver cardholders, and Oneworld Emerald and Sapphire members.
The Brewdog craft beer room at Geneva is part of a wider partnership with the Scottish brewer, which has also seen BA launch a bespoke Speedbird 100 IPA inflight, and Executive Club members being offered 10 per cent off all food and drink at Brewdog bars in the UK when they show their membership card.
There is also a craft beer room at the revamped New York JFK lounge.
The design of the Geneva lounge follows the new concept which debuted in Rome last year, and is the latest in a raft of lounge refurbishments by the carrier, joining Aberdeen, New York JFK, San Francisco, Milan Linate and most recently Johannesburg.
Business Traveller recently interviewed Jude Winstanley, Head of Ground Product at British Airways, regarding the rollout of the new design.
